2021 Best Tech Startups in Madison

October 2, 2020March 24, 2023 thetechtribune

The Tech Tribune staff has compiled the very best tech startups in Madison, Wisconsin. In doing our research, we considered several factors including but not limited to:

Revenue potential
Leadership team
Brand/product traction
Competitive landscape

Additionally, all companies must be independent (unacquired), privately owned, at most 10 years old, and have received at least one round of funding in order to qualify.

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1. Fetch Rewards

Founded: 2013

Also honored in:

“Fetch Rewards is a mobile shopping platform that rewards shoppers for buying the brands they love. The Fetch Rewards app gives users the easiest way to save on everyday purchases by simply scanning their receipt. For our brand partners, the platform allows them to understand a 360 degree view of shopping habits, and to meaningfully reward a customer’s individual loyalty.”

2. Redox

Founded: 2014

Also honored in:

“Healthcare organizations and technology vendors connect to Redox once, then authorize what data they send to and receive from partners through a centralized hub. Redox’s cloud-based platform is vendor and standards agnostic and enables the secure and efficient exchange of healthcare data. This approach eradicates the need for point-to-point integrations and accelerates the discovery, adoption, and distribution of patient and provider-facing technology solutions. With hundreds of healthcare organizations and technology vendors exchanging data today, Redox represents the largest interoperable network in healthcare.”

3. EatStreet

Founded: 2010

Also honored in:

“Invented in 2010 by three undergrad juniors in between midterms and term papers, EatStreet was built to be the smartest shortcut to the food you crave. Based in Madison, WI, EatStreet is the largest independent food ordering service in the United States offering food delivery and takeout from over 15,000 restaurants in over 250 cities.”

4. Nordic

Founded: 2010

Also honored in:

“We are healthcare consultants with deep roots in health IT. We partner with provider organizations to improve the health of their patients and business through solutions that drive the highest performance from their people and technology. With 800 expert consultants, Nordic can tailor a range of EHR, ERP, and strategic solutions to meet client needs, offering planning, implementation, partner integration (M&A, extensions), clinical optimization, revenue cycle transformation, population health, data & analytics, and application managed services. Nordic is the top firm mentioned by clients for true partnership in the KLAS report Healthcare Consulting and Services 2018 and leads all consulting firms in delivering excellence in the KLAS report HIT Assessment & Strategic Planning 2018.”

5. Understory

Founded: 2012

Also honored in:

“Climate-vulnerable businesses around the world rely on Understory’s parametric insurance for financial protection from hail and frost damage.”

6. HealthMyne

Founded: 2013

Also honored in:

“The HealthMyne Quantitative Imaging Decision Support (QIDS)® software platform and its Rapid Precise Metrics (RPM)™ functionality transform multiple clinical decision support workflows by combining quantitative imaging metrics with relevant patient information. These workflows include: automatic tumor staging*, RT dose overlays, specialized patient-centric reporting, cancer screening programs, incidental findings management, clinical trials process streamlining, and precision medicine initiatives. All of these gains advance the Point of Care Oncology mission to detect cancer as early as possible, enhancing the probability of treating it successfully and meeting the goals of delivering consistent, high-quality care in line with the Quadruple Aim.”

7. Ionic

Founded: 2012

Also honored in:

“Ionic makes it easy for entrepreneurs and enterprises to build high performance apps that look and feel beautiful on any platform or device. The Ionic Framework is the #1 adopted cross-platform development framework in the world, with a vibrant community of more than 5 million developers in over 200 countries. Ionic’s open source Framework and developer-friendly tools and services power some of the best-known brands on earth, from highly successful consumer apps like Sworkit, Untappd and MarketWatch, to mission-critical apps supporting Nationwide and NASA.”

8. ABODO

Founded: 2011

Also honored in:

“ABODO is a rapidly growing, venture-backed startup with the mission of creating a new, better way to find apartments.

For the hundreds of thousands of renters who have used ABODO to find their next home, our hyperlocal, extensive library of apartments finally makes apartment hunting intuitive and easy.

And for the thousands of property managers nationwide that use ABODO to reach renters, we make finding qualified, interested renters frictionless and modern.”

9. EnsoData

Founded: 2015

“EnsoData provides software-as-a-service (SaaS) that enables the discovery, identification, and actionable reporting of critical to understand patterns and trends in health data.

EnsoData’s technology unlocks the vast wealth of clinical expertise lying dormant in archived data; by their leveraging big data and analytics engine, EnsoData enables software to automatically perform complex and time consuming data interpretation previously left to clinicians. Their first product, EnsoSleep, uses big data and advanced algorithms to automate the scoring of sleep studies.”

10. Moxe

Founded: 2012

Also honored in: 2020 Best Tech Startups in Madison

“Moxe leverages technology to improve and simplify the sharing of clinical information and critical insights between payer and provider organizations. With a singular mission to evolve health information management, Moxe accelerates the exchange of clinical data from all corners of the healthcare ecosystem. Through a team of experienced, passionate EHR experts who understand data integration challenges, Moxe helps health systems, health plans, and HIT vendors work together.

Moxe delivers automated release of information solutions through Digital ROI, an electronic medical record integration platform, facilitating the real-time exchange of clinical, analytic, and administrative data. Moxe also provides Convergence, a framework for embedding web applications directly into the EHR, blending the lines of where data lives and enabling a user-centric workflow across applications like HCC reconciliation and patient summary.”